With a competent printer in Texas as your partner, you can position yourself as a dependable business and enjoy the authority it brings that digital marketing can’t. By creating tangible printed materials like direct mail, catalogs, annual reports, and flyers, you can create a deeper level of engagement with your target clients and offer them a broader customer experience. These can prove quite effective to boost your business.
If you’re ready to plan your business print marketing budget for 2021, these are where you should allocate your precious dollars:
Compared to any other mode of advertising, direct mail response rates are 5 to 9 times higher. You can just add a name to your direct mail to boost its response rate by 135%. You can partner with a direct mail printing TX company to test your market and reach your target customers quickly and effectively before deciding to invest in more aggressive business advertising modes. Since direct mail is extremely personalized and evokes a sense of dependability and security, hiring a direct mail printing TX company is a good business decision to boost customer engagement and ROI.
Your target audience’s buying decisions can be significantly influenced by printed product or service catalogs, as this survey by the USPS (U.S. Postal Service) found. 72% of the respondents said the catalogs made them more engrossed in the retailer’s products while 84% bought an item after they saw it in a catalog. Investing in catalog printing would mean having an efficient customer retention tool in your marketing toolbox. That’s because people spend 15.5 minutes on average reviewing a catalog and are likely to retain them for several weeks.
By asking your catalog printer in Texas to include visually-appealing images in your catalogs along with other innovative features like smells and textures, your business can stimulate your readers' multiple senses concurrently. This could stir up positive emotions in them, thus paving the way to their long-term association with your business.
Printed business annual reports can help your investors and stakeholders to review key financial and operating information, thus facilitating them to understand your business stability and even evaluate your growth potential. Additionally, choosing an annual reports printing company right here in Texas would let you showcase your corporate capability. This could encourage your employees to work as a cohesive team towards achieving a common business goal.
Not each of your targeted customers may have visited your website or interacted with you via your social media channels. Reaching them easily and making them notice your offerings can be easier and faster by distributing professionally-designed and printed flyers.
You need to design your business flyers well to help your readers skim the important facts quickly. Ideally, keep your fonts bold and large for the key points and limit your color choice to two to three, thus avoiding messy, jumbled-up flyers. Above all, choose a reliable flyer printing service - such as DFW Printing Company - to ensure you benefit from a well-designed flyer with a high-quality print finish.
Are you ready to leverage these print mediums by hiring our expert printing services right here in the Dallas Fort Worth Metroplex? Don’t hesitate to contact us via phone, email or our online contact forms.