3 Reasons Why Printed Newspapers Are Still Worth Reading

There’s a strong debate these days on whether the future of journalism is in print newspapers or the digital world. Though all news might be found online, printed newspapers, especially the small-market ones, are still a strong presence. In this post, we’re going to share three crucial reasons, which we think are still the pillars of the popularity of print newspapers.

Before delving deeper, we want to share the results of a survey conducted by Two Sides. It revealed that 53% of Americans still prefer to read print newspapers, which clearly demonstrates people’s love for print and paper.

Key reasons why print newspapers are still worth looking at
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• True spirit of a community: Small-market newspapers that are published daily or weekly are simply unbeatable when it comes to getting local community news in front of the readers. From small community events to the opening of local businesses – they provide local readers with exactly what they look for. This kind of information on what’s going on in a particular locality is less likely to be found on the web. As a result, local print newspapers are still the go-to source of information in many areas.
• Portability: Another major advantage of print newspapers is that they can be carried everywhere. On the contrary, to access online editions you not only need to carry an electronic device like a phone or laptop but require an internet connection as well.
• Unique mode of consuming news: While the immediacy of the digital editions cannot be overlooked, print versions add a unique “human scale” feel to the news absorption. When it comes to actually taking some news in, the difference between reading newsprint and online is like the difference between walking to a nearby grocery store and driving. Reading online surely speeds things but reading a print newspaper slows you down and offers clarity to your reading experience.

Apart from these, it’s important to note that thought print newspapers are experiencing hard times and they cannot offer many things that the internet can, they’re still here. It might be surprising to know that many newspapers are still making profits, albeit with a significant reduction in profit margins. The business has become smaller for many companies with many reductions, but still, they’re making enough profit to run a viable business for the upcoming years. We want to focus on one critical point here that online ad revenue alone simply isn’t enough for most news companies to maintain profitability. When it comes to the online ad revenue landscape, it’s dominated by Facebook and Google. Therefore, it has become inevitable for online news sites to find an alternative business model to survive. Paywall could be a solution to this but it won’t replace all the revenue lost from reduced subscription sales. On the contrary, newspapers still earn significant revenue from various print advertising.

Conclusion

While digital news delivery is gaining steady popularity, it doesn’t mean that print newspapers are dead. Print journalism is surely changing, but it’ll continue to play an important role in people’s reading experience for years to come.

DFW Printing is the leading printing solutions provider in the Dallas Fort WorthMetroplex. For any printing requirement, just give us a call at 800.903.1673 or drop an email at dfwsalesgroup@dallasnews.com.