If you own a business, perhaps you think summer is the time to take it easy as things are likely to slow down. But you can’t be farther away from the truth. With summer in its full force and the COVID-19 shutdowns finally easing, this is the perfect time to tune up your workflows as well as marketing and sales to position your business favorably. And to make the most of a competitive advantage before you head into the fall season, you need to think about your business printing needs and act fast.
Why focus on your business printing needs now?
According to a survey conducted by CNBC and SurveyMonkey related to small businesses, 64% of entrepreneurs and SMBs were found to be confident of their businesses' capability to survive for over a year under present business conditions, as the wave of shutdowns and other problems triggered by COVID-19 have started to ease finally. Compared to the first quarter’s 55%, this rising percentage indicates good times ahead. The survey also revealed that 34% of small business owners remarked about the present business conditions being good. This rise in percentage, compared to last quarter’s 29%, too spells hope. But with these statistics that stand testimony to the upbeat vibes business owners have, you should also get ready for the tough competition to claim your market share. After a long lull, things are improving this summer and your business should be ready with appropriate and adequate print marketing materials as well as promotional items to woo back both your existing and potential clients.
How can your business benefit from printing services this summer?
As people have started going outdoors to enjoy summer activities and take a break from being cooped up at home, your business has the right setting to get noticed with customized printed marketing materials. Be it posters, banners, or billboard advertising materials, having a reliable print partner for your business can help you in numerous ways. From letting you reinforce your business authority and versatility to grabbing eyeballs and attention, enticing people into checking out your offerings, and even buying from you, well-planned and beautifully designed printed materials can do all these and much more.
Even when you have a considerable presence online, you shouldn’t shy away from investing in a reliable printing service this summer. By complementing your digital content, printed materials for your business like product catalogs, direct mailers, postcards, magazines, newsletters, etc. can boost people’s interest in your offerings and even drive traffic to your website and social media profiles. You could also include social media icons, hashtags, or QR codes into your printed materials this summer to blend your digital and print marketing campaigns. Since the longevity of your business print materials significantly exceeds that of your digital advertisements and contents, staying on top of the mind of your customers and being recalled easily would further benefit your business.
Promotional Materials are another aspect you can explore this summer!
To get new customers into the fold, printed promotional materials are another aspect you can explore this summer. Be it apparel, office supplies, golf or soccer promotional products, or COVID-19 supplies, asking your print partner to print them, which are then distributed at strategic locations could be a wise way to create some buzz for your business. These promotional materials will ignite the recipients’ interest in your offerings, make them check out your store or website, and even buy, if they like what’s on offer. And if you can woo them to become your steady customers, they may even do some word-of-the-mouth publicity among their network and on social media sites to make more people interested in your business and its products and/or services.
Wrapping up
Most businesses have been affected badly during the wild pandemic ride we’ve had. But things are changing for the better now. That’s why instead of putting a brake on ordering printed materials for your business, you should jumpstart your slow or stalled marketing plans with customized print materials to race ahead of your competition.
Read more here:
Best Way to welcome back your customers after the pandemic
How Promotional Items breath new life into your Business
Visit our Product Pages for ideas and inspiration:
Flyers & Brochures
Business Cards
Restaurant Menus
Promotional Items
Why focus on your business printing needs now?
According to a survey conducted by CNBC and SurveyMonkey related to small businesses, 64% of entrepreneurs and SMBs were found to be confident of their businesses' capability to survive for over a year under present business conditions, as the wave of shutdowns and other problems triggered by COVID-19 have started to ease finally. Compared to the first quarter’s 55%, this rising percentage indicates good times ahead. The survey also revealed that 34% of small business owners remarked about the present business conditions being good. This rise in percentage, compared to last quarter’s 29%, too spells hope. But with these statistics that stand testimony to the upbeat vibes business owners have, you should also get ready for the tough competition to claim your market share. After a long lull, things are improving this summer and your business should be ready with appropriate and adequate print marketing materials as well as promotional items to woo back both your existing and potential clients.
How can your business benefit from printing services this summer?
As people have started going outdoors to enjoy summer activities and take a break from being cooped up at home, your business has the right setting to get noticed with customized printed marketing materials. Be it posters, banners, or billboard advertising materials, having a reliable print partner for your business can help you in numerous ways. From letting you reinforce your business authority and versatility to grabbing eyeballs and attention, enticing people into checking out your offerings, and even buying from you, well-planned and beautifully designed printed materials can do all these and much more.
Even when you have a considerable presence online, you shouldn’t shy away from investing in a reliable printing service this summer. By complementing your digital content, printed materials for your business like product catalogs, direct mailers, postcards, magazines, newsletters, etc. can boost people’s interest in your offerings and even drive traffic to your website and social media profiles. You could also include social media icons, hashtags, or QR codes into your printed materials this summer to blend your digital and print marketing campaigns. Since the longevity of your business print materials significantly exceeds that of your digital advertisements and contents, staying on top of the mind of your customers and being recalled easily would further benefit your business.
Promotional Materials are another aspect you can explore this summer!
To get new customers into the fold, printed promotional materials are another aspect you can explore this summer. Be it apparel, office supplies, golf or soccer promotional products, or COVID-19 supplies, asking your print partner to print them, which are then distributed at strategic locations could be a wise way to create some buzz for your business. These promotional materials will ignite the recipients’ interest in your offerings, make them check out your store or website, and even buy, if they like what’s on offer. And if you can woo them to become your steady customers, they may even do some word-of-the-mouth publicity among their network and on social media sites to make more people interested in your business and its products and/or services.
Wrapping up
Most businesses have been affected badly during the wild pandemic ride we’ve had. But things are changing for the better now. That’s why instead of putting a brake on ordering printed materials for your business, you should jumpstart your slow or stalled marketing plans with customized print materials to race ahead of your competition.
Read more here:
Best Way to welcome back your customers after the pandemic
How Promotional Items breath new life into your Business
Visit our Product Pages for ideas and inspiration:
Flyers & Brochures
Business Cards
Restaurant Menus
Promotional Items